Business Studies in Alsace

Take your business students to the crossroads of Europe to introduce them to a range of international business issues. Investigate some of the world's most famous global organisations and enjoy a fun day out at the amazing Europa-park.

Enable your students to compare small-scale independent and multinational corporations with a visit to a traditional local brewery and a tour of Kronenbourg or Heineken. Contrast production processes, identifying differing business objectives and channels to market. Take your group on a trip to Strasbourg; an important economic centre and official seat of the European Parliament. Your students can consider the locational factors that make this site of such a major economic and political significance in Europe.

Visit Stuttgart, birth place of the automobile and now home to the striking Porsche centre where students have the fascinating opportunity to watch mechanics working on the assembly line. Assess factors that motivate the Porsche workforce, and consider the business practices that make this product such an enduring success. Finish the tour with roller-coaster rides and excitement at Europa-park, Europe’s second largest theme park.

Key Study Areas

  •  Compare business objectives in contrasting operations
  • Gain insight into the workings of multinationals
  • Identify how Porsche copes with changing markets
  • Combine business and politics with a visit to Strasbourg
  • Evaluate how locational factors contribute to success at Europa-park
  • Consider the Rhine’s importance to central European development 

 

Location Click here to view map   go-btn

Alsace map

 

Business Excursions 

  • The Kronenbourg Brewery
  • The Heineken Brewery
  • Porsche factory
  • Secrets of Chocolate Museum
  • Strasbourg boat trip
  • Europa-park

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Our best value sample itinerary from £280

5 Days to Alsace by Coach

Day 1: 
Depart early from school and connect with your channel crossing. Check in to your accommodation.

Day 2: 
Spend the morning watching operations at a brewery. Explore Strasbourg on foot, enjoy a boat tour to see the cathedral, European Parliament building and European Court of Human Rights.  Return to your accommodation in the evening.

Day 3: 
Travel to the Porsche Centre at Stuttgart. In the afternoon, visit Les Secrets du Chocolat a chocolate museum showing the complete process from growing to marketing.

Day 4: 
Full day excursion to Europa Park, Germany’s largest theme park.

Day 5:
Check out and depart for your return journey. If time permits visit a Hypermarket en route. Check in for your return channel crossing. Return to school.

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